Versalence Blogs

Meta is changing the game again — this time with WhatsApp Business Calling via API, launching globally on July 15. For the first time ever, brands will be able to place voice calls to customers right from WhatsApp using an official API — no workarounds, no browser hacks, just direct, seamless voice communication from the world’s most familiar chat app.

And the best part?
vCX – the Social CRM from Versalence Infocomm – already has this built in.

What is WhatsApp API Calling?

WhatsApp API Calling lets your team call a customer with a single tap from your CRM or support interface — using the customer’s WhatsApp profile.
No need for traditional phone numbers or VoIP setups. The user gets a branded call screen on WhatsApp, complete with your verified business name and logo. The call is secure, lightweight, and keeps the conversation inside WhatsApp, alongside existing chat history.

How vCX Makes It Even Better

Our team at Versalence Infocomm has already embedded this functionality into vCX, our flagship Social CRM platform that unifies all customer interactions across WhatsApp, Instagram, Facebook, and more.

With the new WhatsApp Calling feature, your agents can:

• Tap to call from inside the vCX dialer interface

• View recent calls, contacts, and chats in one place

• Offer real-time support without switching apps

• Maintain full conversation context in the WhatsApp thread

The dialer is live and waiting. It’s clean, easy, and beautifully integrated — just as your customers expect.

Early Access Now Open

Meta’s calling feature is currently in limited beta, and we’re inviting early adopters. If you’d like to enable WhatsApp calling for your business, we’re helping clients onboard via vCX + WhatsApp Business API integration.

👉 Register your interest here: https://versalence.ipzmarketing.com/f/Mk6by-yG96k

This is your chance to become a first mover in conversational voice support — on the channel your customers already trust.

Final Thought

vCX isn’t just a CRM — it’s your central nervous system for customer conversations. With WhatsApp Calling now part of the mix, it’s time to go beyond chat and make every interaction personal.

July 15 is just around the corner. Don’t wait. Jump in early and give your customers a voice.